As part of an ongoing video series, Red Wing’s Heritage division is partnering with independent characters who wear Red Wing boots to give a glimpse into each of their lives. The first video highlights Grammy Award-winning musician Justin Vernon of Bon Iver and Volcano Choir. A lifelong resident of Eau Claire, Wisconsin and longtime wearer of Red Wing Heritage shoes, Vernon is no stranger to the Midwestern value of hard work. He has an appreciation for well made goods and understands that it’s worth taking the time to create something that will last forever. In addition to his own musical projects, he created April Base recording studio in Fall Creek, WI, which serves as a meeting place for established artists and local up-and-coming musicians, with the idea of keeping the creative spirit alive in Eau Claire.